We are Proud to Announce the New GroupMail Website

We’ve been working really hard over the past several months to improve the design and functionality of our GroupMail product page.

So, without further ado….

Here is a quick tour of our new GroupMail Email Newsletter Software website

1. The new, Front Page of our GroupMail Website!

GroupMail Email Newsletter Software website 1

GroupMail Email Newsletter Software website 2

2. Review GroupMail Features and Technical Specifications on the Features page.

GroupMail Email Newsletter Software website 3

3. Check pricing on our different GroupMail Editions and place an order on our Pricing page.

GroupMail Email Newsletter Software website 4

4. Find support articles on our Support page. Search article by category or by keywords.

GroupMail Email Newsletter Software website 5

5. We love to hear from you. Contact us on our Contact Page.

GroupMail Email Newsletter Software website 6

If you have any links to GroupMail articles, pages, or products; you might double check them. We tried hard to minimize disruption with the redesign, but sometimes, link structures and paths can change as a result of these things.

Thanks to everyone who helped to move this project forward — and for everyone who stops by to check out the result of our hard work!

Blog Issues, Apologies, Best Wishes and New Releases

Some of you may have noticed that all of our December and January blog posts did a David Copperfield and disappeared overnight.

If you didn’t notice, then you need to start reading our blog more.

To summarize the disappeared posts, they included incredible tips, novel insights, original Christmas poetry and best wishes for a happy and healthy New Year.

If you were dependent upon, moved or even somewhat entertained by any of the content that vanished in thin air from this space recently, I most humbly apologize on behalf of the web server whereupon this blog resides.

Oh, I almost forgot. We also had two rather significant GroupMail updates during this time.

GroupMail v. 5.3.108 was released on December 6th and included an awesome new feature that makes it easier than ever before to track who opens your email and clicks on the links in your message.
[release notes]

GroupMail v. 5.3.110 was just released a few days ago and includes a much requested new feature. GroupMail will now automatically store the date someone is added to your group. From feedback we get, this is very important for maintaining and segmenting contact lists for many of our customers.
[release notes]

What else?

Well, as our friend Garrison Keillor would say: That’s it from GroupMail, where all the women are strong, all the men are good-looking, and all the children are above average.

A Thanksgiving Poem and Song from GroupMail

Happy Thanksgiving 2011

Happy Thanksgiving from all of us at GroupMail!

Turkey dinner
With all the veggies
Makes you ’rounder
Around the edgies.

- Tom O’Leary

…and now for something truly entertaining

Black Friday 2011

While Black Friday 2011 technically refers to the Friday following Thanksgiving Day (November 25th, 2011 this year), it is actually beginning on Thursday, November 24th (Thanksgiving Day) for some retailers.

Only several days after the king of Black Friday, Wal*Mart, announced that they would be manning their cash registers at 10pm on Thanksgiving Day to kick off their Black Friday deals; Toys ‘R Us decided to one up them by promoting their 9pm opening on the same turkey day.

Traditionally, many retailers open their doors at midnight on Thanksgiving night to signify the start of the holiday shopping season.

Perhaps one day, the term Christmas in July will be a literal reference.

Over $648 Million dollars were spent on Black Friday in 2010, up 9 percent from 2009.

black friday spending 2010

The National Retail Federation predicts that 152 million Americans will work off their Thanksgiving Day dinner by shopping on Black Friday 2011. That’s 14 million more than last year.

Chart: Holiday 2011 – Blk fri preview 2011

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Holiday 2011 - Blk fri preview 2011

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Even more promising for American retailers is that 33% of consumers surveyed in 2011 say that they will “definitely” shop on Black Friday, up from 27% last year.

“32 percent of consumers will specifically keep track of email coupons that they receive from their favorite retailers.”

“Though many retailers are already touting select Black Friday ads, there’s no doubt we’ll all be blown away by what retailers still have in their bag of tricks for shoppers,” said NRF President and CEO Matthew Shay. “We fully expect to see excited shoppers as early as midnight at stores around the country, as many holiday shoppers would rather stay up all night to take advantage of retailers’ Black Friday deals rather than set their alarm to wake up the next morning.”  continue reading

What will Americans be shopping for on Black Friday 2011?

Chart: Holiday 2011 – Types of Gifts Consumers Plan to Purchase

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Holiday 2011 - Types of Gifts Consumers Plan to Purchase

Powered By: iCharts | create, share, and embed interactive charts online

From the National Retail Federation Black Friday 2011 Press Release:

NRF will release the results of its Black Friday weekend survey by 1:30 p.m. EST on Sunday, November 28 and will hold a special media briefing at 2 p.m. EST. Information will include what time people started shopping on Black Friday, where they shopped, how much they spent, and what they purchased. NRF will also be releasing findings from a new survey on the number of people expected to shop on Cyber Monday.

NRF’s offices will be closed on Black Friday and throughout the weekend, so please use the communications team’s direct lines to set up print and broadcast interviews with NRF spokespeople. (This is the only way to contact the PR team over the holiday weekend):

- Kathy Grannis: (202) 626-8189 or cell (202) 821-7513 or grannisk@nrf.com
- Ellen Davis: (202) 626-8127 or cell (703) 474-3446 davise@nrf.com
- Kara Goehring (202) 661-3055 or cell (318) 918-8830 or goehringk@nrf.com


Have you sent your own Black Friday email promotions yet?

Get them out this week with our award-winning newsletter and email marketing software.

Create an Opt-in or Opt-out Form with GroupMail Forms

Need to create an opt-in form or an opt-out form to manage your email subscriptions and mailing list?

GroupMail customers have free access to our opt-in and opt-out email form builder, GroupMail Forms.

GroupMail Forms has a drag-and-drop design editor which is so easy to use a a child could do it. Just drag any form elements that you want to include in your opt-in or opt-out form from the options on the left-hand side of the screen and drop them into your form. You can also drag form elements up or down on the form and easily edit the content of the default elements as desired.

opt in and opt out form builder

You can find full instructions to create an opt-in or opt-out form on our tutorial page.

Are you a GroupMail customer? Create an opt-in or opt-out form today!


Not a GroupMail customer? Get our newsletter and email marketing software today so you can start designing your own opt-in and opt-out forms!

Volume Licensing for GroupMail Software

 

Volume Licensing for GroupMail Newsletter and Email Marketing Software

GroupMail Personal Edition volume licensing and/or site license pricing

1 to 4 licenses/users: $139.95/ea
5 to 9 licenses/users: $99.95/ea
10 + licenses/users:   $89.95/ea

GroupMail Business Edition volume licensing  and/or site license pricing

1 to 4 licenses/users: $349.95/ea
5 to 9 licenses/users: $254.95/ea
10 + licenses/users:   $219.95/ea

Volume licensing and site license pricing for our newsletter and email marketing software appears automatically on our GroupMail order form when such quantities are entered.

If you have any special volume licensing or site license requirements that are unique to your organizational needs, please contact sales@infacta.com.

Backup Contacts. Sleep Better at Night.

 

BACKUP CONTACTS

SLEEP BETTER AT NIGHT

“Can I backup contacts in GroupMail?
I just spent two days importing contacts
and I think I would do something bad
if something happened and I lost all of my data.”

Not only CAN you backup your contacts. You SHOULD backup your contacts.

 

HOW TO BACKUP CONTACTS IN GROUPMAIL

 

GroupMail makes it really easy to backup contacts, messages, drafts, templates and sent items, sender accounts and even options, settings and Add-ons.

backup contacts

The GroupMail tutorial library has complete instructions on how to backup contacts and also how to restore a backup of your contacts.

My recommendation?

Backup contacts and sleep better at night.


Download our newsletter and email marketing software today and backup your own contacts!

Marketing Mix (Halloween Cartoons)

Are Halloween newsletter, email marketing, mobile and social media campaigns part of your Marketing Mix this year?

Are you using Halloween to cast a spell on your customers?

Just like a good witch will add a variety of ghoulishly good ingredients into her cauldron (eye of newt and toe of frog, wool of bat and tongue of dog) smart retailers add Halloween and other popular holidays to their Marketing Mix.

Halloween cartoons, like the one below that I created back in 2006, use Halloween as a way to share some humor about marketing.

halloween cartoons marketing

But while Halloween cartoons might be funny, Halloween marketing is no laughing matter. This year, 161 Million People Plan on Celebrating Halloween, according to the National Retail Federation

“…Ghouls and goblins galore, Halloween celebrations will be BOOming this year as more people than ever are expected to partake in traditional festivities. According to NRF’s 2011 Halloween Consumer Intentions and Actions Survey conducted by BIGresearch, seven in 10 Americans (68.6%) plan to celebrate Halloween, up from 63.8 percent last year and the most in NRF’s nine-year survey history. Those celebrating are expected to spend slightly more too; the average person will shell out $72.31 on decorations, costumes and candy, up from $66.28 last year. Total Halloween spending is expected to reach $6.86 billion…” keep reading if you dare

So if Halloween is not included, along with eye of newt, as part of your current marketing mix, you might ask yourself why?

Don’t be scared.


It’s not too late to trick or treat your customers. You can download our newsletter and email marketing software just minutes after placing your order! Get your Halloween campaign out this weekend!