One of the biggest challenges in email marketing is email deliverability – no point in preparing a great newsletter if no one receives it, right? There is a lot info out there, but it would take several years of your life to implement all the ideas. So, I’ve put together four simple tips, that won’t [...]

A question we get asked a lot here is, why would a customer choose email marketing software (such as GroupMail) over a service. Personally (and granted I might be a tiny bit biased here), I believe there are a number of advantages … 1. GroupMail runs from your PC – all of your data is [...]

There is much debate in the email marketing community on whether you should send “text only”, or html email marketing campaigns .. Some believe that “text only” is better, as it has more chance of been delivered to the inbox – while on the other hand the html heads believe html is better, as people [...]

From all of us here at GroupMail, we hope you all enjoyed the holiday period (or like me you stuffed yourselves with food and drink ) and that you all have a happy, healthy and successful 2009! There has been a lot happening over the past few months and we’ve been a little quiet here [...]