Archive for the ‘News’ Category

Green Monday Spending Increases in 2010, but…

Green Monday failed to meet my projections of a Billion dollar spending day, but not by much. The day saw spending increase 12 percent from the same day last season with just under 1 Billion dollars at $954 Million — making it the second biggest spending day in history. Source: ComScore Green Monday 2010 Report [...]

Invite Your Email Subscribers to Become Your Facebook Fans

Facebook now makes it possible to leverage that large email list that you spent years compiling by adding an email list import feature to its toolbox. Email contacts can be imported directly from supported email databases (i.e. Yahoo, Gmail, etc.) or by uploading a .csv or .txt file. Facebook will then send your email subscribers [...]

Promotional Email Marketing Increases During 2010 Holiday Season

According to a report from the Retail Email Blog, holiday promotional email volume has increased for the fourth consecutive year with over 77% of retailers sending at least one promotional email to subscribers on Cyber Monday, up 6% from 2009 and setting a record for the number of promotional emails sent on the day. No [...]

Cyber Monday Sets All-Time Record with over $1 BILLION in Sales

Well, we didn’t have to wait until Green Monday to set the all-time holiday spending record after all. Cyber Monday (the first Monday after Thanksgiving) saw spending increase 13% over last year with a total of $1.028 BILLION spent on the day. The first time in history that over 1 billion was spent in one [...]

Black Friday Sales Increase 9 Percent in 2010

If November is anything to go by, 2010 will see nice increases in sales during the holiday season over last year. Retail spending on Black Friday was up 9 percent from 2009 with $648 million being spent on the day. * Source: ComScore Black Friday 2010 report It appears that people are pushing themselves away [...]

Facebook Messages, the Evolution of Personal Email and Email Marketing

Yesterday, Facebook evolved messaging on its popular social network in a way that has many tech industry pundits thinking about how we manage social communication today. Facebook is approaching personal communication in a unique way, isolating those personal, social interactions we have with friends across various platforms from other, non-personal communication. In this sense, Facebook [...]

2011 Email Marketing Software Review

Top 10 Reviews has released their 2011 email marketing software comparative review already. They are on their toes, and hopefully will inspire us all to get our holiday email campaigns out early (or at least on time) this year as well. * Click on the image to go to the full review As usual with [...]

What Does Gmail’s Priority Inbox Mean to Email Marketers?

Gmail’s new Priority Inbox feature automatically selects which emails are important to recipients, based on previous interactions between the sender and the recipient and keywords that appear across all messages in the recipient’s inbox. Messages are then filtered into three sections automatically for the recipient based on these criteria: Important, Starred and Everything Else. Of [...]

GroupMail 5 Update v.5.2.0.085 Released

The latest version of GroupMail 5 (v 5.2.0.085) was released today and is available to download from our Customer Resources Area. This release includes: New: 2 New Holiday Templates for 4th of July New: Code highlighting in View Source New: Message Editor – show account manager screen on send when no “From” account configured Fix: [...]

ZDNet UK reviews GroupMail

The Editors at ZDNet UK recently reviewed GroupMail Business Edition,they gave it a rating of “Excellent” 8.3 out of 10 across the categories – Service & support, Design, Features and Performance. Happy to see Service & support getting a high score, it’s something we put a lot of time and effort into. There were a [...]