Microsoft Excel is one of the most widely used applications to store email contacts.
GroupMail makes it easy to import your email list from Excel to use for email marketing campaigns.
Here are step-by-step instructions for importing an email list from Excel.
If you would like to Exclude an entire Domain for your Mailing, you can simply add a Wildcard to your Exclusion List – for example if you would like to Exclude all recipients with the Domain yahoo.com.
To do this, please go to Groups, Exclusion List then here add @yahoo.com and choose to exclude from one Group or All Groups. This is the Wildcard. Now when you send to your Group, all @yahoo.com email addresses will be excluded from this mailing.
You can do this for any domains you want to exclude from the mailing.
I was talking to a customer today who was somewhat frustrated by how long it took to send the last email marketing campaign to her list. I asked her to send me the log file for the sent message and the message itself so I could take a look. Three things were obvious:
When using large images in your email or when using multiple images in your campaign, consider using a remote image path to the images rather than locally embedding them. This way, rather than weighing down each message with large, locally embedded images, you can link to the images hosted on the Internet. The effect, as far as the recipient goes, is the same; but the time to send your message will decrease significantly if you use remote images rather than locally embedded ones.
To use a remote image, click Insert/Picture and select the “Remote Image” option. Enter the full http:// path for the image that you want to use and click OK. To modify an existing image, just right-click on the image and select “Image Properties.”
Also, rather than attaching large files to an email, consider linking recipients to the file(s) hosted on your website or file sharing site. This will achieve three things:
Finally, most antivirus software is configured by default to scan both incoming and outgoing email. When sending large email marketing campaigns, consider disabling the outgoing scan. We have instructions for disabling Norton from scanning outgoing email. You can search for instructions for your own antivirus software. This will speed things up substantially.
We have previously posted other tips for increasing the speed of email marketing campaigns that you can consider as well.
Our GroupMetrics email tracking application makes it easy to know who is opening your email and who is clicking on the links in it. GroupMetrics can track down to specific email address activity, so you can run follow up email campaigns to those recipients who either responded (or didn’t respond) to your last message. To do this, GroupMetrics basically converts the links that you use in your email to tracking links and creates an open rate counter to insert in your email marketing campaigns.
GroupMail users can insert their open rate counter and tracking links right from within GroupMail when composing their email (if they have a GroupMetrics account!). We have instructions for adding GroupMetrics email tracking to your GroupMail email marketing campaigns.
Knowing who opens your email and who clicks on your links will put you in a better position to analyze the performance of your email marketing campaigns and make it easy to run follow-up campaigns.
We love football and the World Cup!
…and even though Ireland didn’t qualify for this year’s World Cup — and even though the US is out of the competition; we’re still at the edge of our seats watching the excitement unfold.
Today, the Netherlands were the first to quality for the semi-finals. The Ghana/Uruguay game was just tied 1-1 as I am writing this. So I thought to celebrate the excitement of the 2010 World Cup, we’d offer a 25% discount on our award winning email marketing software (GroupMail) to anyone from a country represented in the quarter-finals of the World Cup.
So, if you are from the Netherlands, Brazil, Ghana, Uruguay, Germany, Argentina, Spain or Paraguay; send us an email with World Cup Discount in the Subject line and we’ll send you a discount.
Then, you can use GroupMail to announce the good news or break the bad news to your friends and family!
Congratulations to all teams making it through to the next round today, and good luck to Argentina, Germany, Spain and Paraguay who will be battling for a spot in the semi-finals tomorrow.
Not everyone has the strategically segmented email lists in place needed to send targeted email marketing campaigns. In fact, many businesses work from one, large email list. That’s cool though, because GroupMail makes it easy to send an email campaign to specific subsets of an email list whenever you want to.
Here’s how to do it.
Create your message as normal and select the group to send it to. Click Send, and on the Prepare to Send Message window, click the Set Filters link in the Options section of the screen. Here, you can create a number of filter criteria for the message.
In the example above, the email campaign will only be sent to recipients on your email list who have @aol.com email addresses and live in Bellingham with a zip code of 98225 and who joined the email list after September 25th, 2006. You can do the reverse as well, and “Exclude Where” recipients meet the filter criteria that you specify. GroupMail will do the rest and send a targeted email campaign to only that portion of your email list who meet the criteria you specify.
For over 12 years, we have worked hard to make GroupMail a reliable and effective tool for our customers. So it’s always nice when we receive an email like this.
“GroupMail has been hands down one of the best products I have ever used. It
is crucial that we keep all the families at our private school, Trinity
Classical Academy, informed of all the events that are going on at our
school, of which there are many. Using Outlook for mass mailings just does
not work – too many errors and returns.GroupMail helps me communicate with all of our families and prospective
families by allowing me to create professional looking e-mails with
limitless possibilities and best of all, they all get delivered in seconds!But the best thing about GroupMail is that you install it and you are up and
running quickly and THERE ARE NO FEES after that. No per-e-mail fees or
monthly subscriptions fess. No trying to create e-mails on some internet
site which has limitations. I have saved hundreds, if not thousands, of
dollars by not having to pay fees by using GroupMail which is a stand-alone
workhorse.Mass E-mails, when done correctly, are the most cost-efficient, effective
way to communicate your message and GroupMail is the best, most economical
program that I have found to help us get the word out.”- Wally Caddow, Humble Pie Creative
Thanks Wally!
While there is no native Mac version of our email marketing software (GroupMail), everyone on our team has a Mac of some kind and we all run GroupMail on them.
Only a couple of years ago, the thought of running Windows on a Mac was uncomfortable for many. Today, the options for running Windows apps on a Mac make the process much more attractive.
Personally, I find VMWare Fusion to work consistently well.
So if you are looking for email marketing software for a Mac, don’t limit yourself to native Mac OS applications. You can still use award winning Windows email marketing software like GroupMail on your Mac.
The latest version of GroupMail 5 (v 5.2.0.085) was released today and is available to download from our Customer Resources Area.
This release includes:
New: 2 New Holiday Templates for 4th of July
New: Code highlighting in View Source
New: Message Editor – show account manager screen on send when no “From” account configured
Fix: Deleting/saving a template – count not refreshing – fixed
Fix: The case of the missing cursor in editor Subject Line – solved
Fix: Problem saving Western European / Americas (ISO)” character set – fixed
Update: Save HTML Source window and settings between sessions
Update: Allow custom user templates to be displayed in a list/ sorted by column
GroupMail Free Edition is available to download from here.
GroupMail customers with up to date upgrade protection please login here to download the latest version. 
