GroupMail Blog

Volume Licensing for GroupMail Software

Posted on November 3, 2011, 8:42 pm, by Tom O'Leary and received No Comments ».

Volume Licensing for GroupMail Newsletter and Email Marketing Software

GroupMail Personal Edition volume licensing and/or site license pricing

1 to 4 licenses/users: $139.95/ea
5 to 9 licenses/users: $99.95/ea
10 + licenses/users: $89.95/ea

GroupMail Business Edition volume licensing and/or site license pricing

1 to 4 licenses/users: $349.95/ea
5 to 9 licenses/users: $254.95/ea
10 + licenses/users: $219.95/ea

Volume licensing and site license pricing for our newsletter and email marketing software appears automatically on our GroupMail order form when such quantities are entered.

If you have any special volume licensing or site license requirements that are unique to your organizational needs, please contact sales@infacta.com.

Backup Contacts. Sleep Better at Night.

Posted on October 28, 2011, 1:49 am, by Tom O'Leary and received No Comments ».

BACKUP CONTACTS

SLEEP BETTER AT NIGHT

“Can I backup contacts in GroupMail?
I just spent two days importing contacts
and I think I would do something bad
if something happened and I lost all of my data.”

Not only CAN you backup your contacts. You SHOULD backup your contacts.

HOW TO BACKUP CONTACTS IN GROUPMAIL

GroupMail makes it really easy to backup contacts, messages, drafts, templates and sent items, sender accounts and even options, settings and Add-ons.

The GroupMail tutorial library has complete instructions on how to backup contacts and also how to restore a backup of your contacts.

My recommendation?

Backup contacts and sleep better at night.

Download our newsletter and email marketing software today and backup your own contacts!

Tags: backup accounts, backup contact, backup contacts, backup GroupMail contacts, backup messages, backup settings, can I backup contacts, contacts backup, Email Marketing, Email Marketing Software, how to backup contacts, newsletter, newsletter software, restore a backup, restore contacts, software

Marketing Mix (Halloween Cartoons)

Posted on October 26, 2011, 6:13 pm, by Tom O'Leary and received No Comments ».

Are Halloween newsletter, email marketing, mobile and social media campaigns part of your Marketing Mix this year?

Are you using Halloween to cast a spell on your customers?

Just like a good witch will add a variety of ghoulishly good ingredients into her cauldron (eye of newt and toe of frog, wool of bat and tongue of dog) smart retailers add Halloween and other popular holidays to their Marketing Mix.

Halloween cartoons, like the one below that I created back in 2006, use Halloween as a way to share some humor about marketing.

But while Halloween cartoons might be funny, Halloween marketing is no laughing matter. This year, 161 Million People Plan on Celebrating Halloween, according to the National Retail Federation

“…Ghouls and goblins galore, Halloween celebrations will be BOOming this year as more people than ever are expected to partake in traditional festivities. According to NRF’s 2011 Halloween Consumer Intentions and Actions Survey conducted by BIGresearch, seven in 10 Americans (68.6%) plan to celebrate Halloween, up from 63.8 percent last year and the most in NRF’s nine-year survey history. Those celebrating are expected to spend slightly more too; the average person will shell out $72.31 on decorations, costumes and candy, up from $66.28 last year. Total Halloween spending is expected to reach $6.86 billion…” keep reading if you dare

So if Halloween is not included, along with eye of newt, as part of your current marketing mix, you might ask yourself why?

Don’t be scared.

It’s not too late to trick or treat your customers. You can download our newsletter and email marketing software just minutes after placing your order! Get your Halloween campaign out this weekend!

Tags: Halloween 2011, halloween cartoon, halloween cartoons, halloween marketing, halloween marketing campaigns, Halloween spending, Halloween statistics, Halloween survey, holiday marketing, marketing mix

Best Font Size for Newsletter, Email and Website Content

Posted on October 23, 2011, 11:51 pm, by Tom O'Leary and received No Comments ».

BEST BODY FONT SIZE FOR NEWSLETTER, EMAIL AND WEBSITE CONTENT

What is the body font size of your newsletter,
email marketing and website content?

If it is too small, you might be making some of your readers work hard to see your message (literally and figuratively).

Why?

“At age 40, only half the light gets through to the retina
as it did at age 20. For 60-year-olds, it’s just 20%.”

[unfortunately, I can attest that this actually makes a difference.)

Usability expert Oliver Reichenstein says,

"[16 pixels] is not big. It’s the text size browsers display by default. It’s the text size browsers were intended to display… It looks big at first, but once you use it you quickly realize why all browser makers chose this as the default text size.”

D Bnonn Tennant breaks it all down and backs up Mr. Reichenstein’s claim in his article, 16 Pixels: For Body Copy. Anything Less is a Costly Mistake.

Tags: best body font size, best email font size, best font size, best newslettter font size, best website font size, body font size, Email, email newsletter font size, newsletter

How Does Your Email Look in a Gmail Inbox?

Posted on October 21, 2011, 10:09 am, by Tom O'Leary and received No Comments ».

Not all email clients were created equal.

In fact, each one renders HTML email slightly differently.

Find out why, and how you can test your HTML email to see what it looks like in a Gmail inbox and in each of the other major Desktop, web and mobile email clients. You know, the email clients that the people on your mailing list use.

Interested? Each of our HTML template designs are tested before there are installed with GroupMail.

Tags: Desktop email, Email, email testing, Gmail inbox, HTML Email, HTML email test, mailing list, mobile email, web email

Rappers Delight at Success of Tracks.by Artist Promotion App on Facebook

Posted on October 20, 2011, 5:02 am, by Tom O'Leary and received No Comments ».

American rapper Lil Wayne collected more than 100,000 email addresses from people who Loved (not liked) his Facebook Fan page ON THE FIRST DAY that a new artist promotion app, tracks.by was launched on his Facebook Fan page.

The two teenage social media trendsetters and creators of tracks.by, Matt Schlicht and Mazyar “Mazy” Kazerooni (a.k.a. Mind A and Mind 1), have done a pretty good job on Weezy F. Baby’s social media campaign. At the time of this post, he has 31,979,615 Facebook fans and 3,717,044 followers of @LilTunechi on Twitter.

[BTW, "Weezy F. Baby" is a pseudonym for the more commonly known pseudonym (Lil Wayne) which is used by the talented Dwayne Michael Carter, Jr., from New Orleans ]

So, when did Facebook become so effective as a mailing list/email subscription platform?

Get the full scoop from the Messaging Times’ post, How 2 Creative Teenage Minds and Lil Wayne Proved that Newsletter and Email Marketing is Still PHAT

“Recently, Matt and Mazy launched Tracks.by, an artist promotion [slash] fan management [slash] social media optimization [slash] multimedia publishing [slash] attention-getting app for Facebook, which includes, among other things, a Love button that fans can click if they want to receive email and other notifications when new tracks, videos or events are shared by their favorite artists.” continue reading

One two one two, check, check it out, ya don’t stop [getting fan email addresses on Facebook!]

HOLLA

Tags: artist promotion, artist promotion app, email addresses, Facebook fan page, Facebook love, fan management, fan management app, king making, Lil Wayne Facebook page, lil wayne fan, love button, matt schlicht, mazy, mazyar kazerooni, multimedia publishing app, social media optimization, social media trendsetters, tracks.by, Weezy F. Baby Facebook page

Gmail Email Tips: How to Avoid the Gmail Spam Folder

Posted on October 19, 2011, 10:32 am, by Tom O'Leary and received No Comments ».

Having difficulty getting your newsletter and email marketing messages delivered to the inbox of the Gmail email contacts on your mailing list?

Gmail Email Tips: How to Avoid the Gmail Spam Folder

I compiled some Gmail email tips for bulk email senders that will help you to avoid the Gmail spam folder and get your messages delivered to the inbox of your recipients.

Read Gmail Inbox Delivery: How to Satisfy Gmail Filters for a number of practical tips on how to avoid the Gmail spam folder and to get your Gmail email addresses on your mailing list delivered to the inbox, where they belong.

Interested? Our newsletter and email marketing software can help to keep the Gmail email address on your mailing list out of the Gmail spam folder and in the inbox.

Tags: bulk email, email folder, Email Marketing, Email Marketing Software, email spam, email tips, emal spam, gmail email, Gmail folder, Gmail spam, gmail spam folder, gmail tips, how to avoid the Gmail spam filters, how to satisfy, How to satisfy Gmail filters, inbox, inbox delivery, mailing list, newsletter, newsletter software

Hotmail Inbox Delivery: Will Your Newsletter Avoid the Hotmail Spam Folder?

Posted on October 18, 2011, 8:58 am, by Tom O'Leary and received No Comments ».

Hotmail inbox delivery rates will decline as a result of recent changes made to Hotmail spam filters, which are now set to scrutinize even opt-in email newsletter and email marketing campaigns from legitimate senders.

Why ?

As part of a recent war on graymail, Hotmail has established some new hurdles for getting email delivered to the inbox, even if that email is sent as fulfillment to an opt-in newsletter or email marketing subscription. One of the new criteria for Hotmail inbox delivery is that all newsletter and email marketing messages must include a list-unsubscribe email header in their messages, even if there is already an unsubscribe link somewhere else in the message.

…Newsletter and email marketing messages WITHOUT a list-unsubscribe email header will be permanently sent to the Hotmail spam folder…”

For more information about these changes, and for instructions on how to add a list-unsubscribe email header to your next newsletter or email marketing message, read How do I add a list-unsubscribe email header in GroupMail?

Interested? Add your own, custom list-unsubscribe email header using our newsletter and email marketing software, GroupMail.

Tags: email header, email marketing message, graymail, GroupMail, Hotmail, hotmail delivery, Hotmail inbox, hotmail inbox delivery, hotmail spam, hotmail spam folder, list-unsubscribe email header, newsletter

New Twitter Direct Message Phishing Scam: “Bad blog going around about you, seen it yet?”

Posted on October 16, 2011, 10:01 am, by Tom O'Leary and received 4 Comments ».

Apparently, there is a new Twitter Direct Message (DM) Phishing scam being distributed at the moment.

I received a twitter Direct Message notification from a friend of ours via an email in our helpdesk tonight. According to the DM, our friend was warning that there was a “bad blog going around about you, seen it yet?”

Being the spam savvy guy that I am, I was suspicious of the “bad blog going around about you, seen it yet?” warning, but followed the link to see where it would take me.

I quickly confirmed that it was, indeed, a phishing scam. The URL wasn’t masked at all and rather than being displayed as twitter.com, showed twittelr.com/..

So, beware out there; and if you do get one of these suspicious DMs from someone you know, do them a solid, let them know that you received it and advise them to change their Twitter password.

You can find more information about this type of phishing attack and related security (and password) advice at Naked Security.

Tags: bad blog going around about you, direct message phishing, direct message scam, seen it yet?, twitter direct message phishing scam, twitter direct message scam, twitter login scam, twitter phishing attack, Twitter phishing scam, twitter spam

Mobile Email Design Tips

Posted on October 14, 2011, 12:48 am, by Tom O'Leary and received No Comments ».

Mobile email is ~~coming~~ here.

Recently, I posted some mobile email design and compatibility tips and advice for 2011.

Today, I found a wonderful infographic from Litmus which illustrates many of those same mobile email concepts.

source: http://litmus.com/blog/anatomy-mobile-email/anatomy-mobile-email-1000px

The Litmus infographic also includes a section on disastrous mobile email design and how to avoid common mistakes such as broken navigation bars, too much clutter, small fonts and long paragraphs.

source: http://litmus.com/blog/anatomy-mobile-email/anatomy-mobile-email-1000px

Whether you like it or not, people are reading the emails that you create and edit on a 21″ monitor on the small screens of their mobile devices. Wishing they weren’t won’t make your email look any better to them.

Source: http://litmus.com/blog/anatomy-mobile-email/anatomy-mobile-email-1000px

Create you own stunning Mobile email designs with our newsletter and email marketing software, GroupMail.

Tags: email design, email tips, mobile email, mobile email compatibility, mobile email design, mobile email design tips, mobile email tips

Volume Licensing for GroupMail Software

How Does Your Email Look in a Gmail Inbox?

GroupMail Links

Related Links

What did you say?

Categories

“Can I backup contacts in GroupMail? I just spent two days importing contacts and I think I would do something bad if something happened and I lost all of my data.”