As a marketer it is sometimes too easy to get tied up in your own little world and forget about your overall goals and objectives. Be warned though, in the context of email marketing, forget about the recipients at your peril. While you might have your targets and deadlines, forget to communicate and engage with [...]

Christian Harris from ITReviewed.net did a pretty comprehensive write up on GroupMail and some benefits to using email marketing to promote businesses of various sizes.
E-mail marketing has proven very successful for those who do it right, but you need the right tools to do it. GroupMail is one such program.
Even though he thought having 4 [...]

We have been doing a lot of work on GroupMetrics for the past while, in short making it more robust when hit in quick succession with numerous large campaigns and incorporating much of the feedback we’ve received over the last couple of years from people using it.
Here is a sneak preview of the new interface, [...]